Beet.TV: Sarah Bast, EVP, Investment Marketplace on the Evolving Role of TV in Healthcare Marketing

December 01, 2025

Sarah Bast, PHM EVP, Investment Marketplace sat down with Beet.TV at this year’s Fierce Pharma Week to discuss how pharma marketers can use emerging developments in the TV space to drive patient engagement and support effective campaigns with surround-sound digital strategies.

Watch the full conversation at Beet.TV and check out PHM’s key takeaways from Fierce Pharma Week on LinkedIn.


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